A fresh new take on the classic Dior Red
In a world drawn to extremes, Dior's Rouge Sensuel reimagines the modern woman as a harmony of opposites.
She is strong yet sensual, deliberate yet instinctive, sculpted yet minimal, bold yet impossibly soft.
The campaign celebrates the quiet rebellion of elegance: the woman who designs her own power, who builds her beauty within herself, with intention and desire.
This is not perfection for the gaze of others, but precision for the self. The art of being both the muse and the architect. The symphony in dichotomy. Sensuality in strength.
Portrait Series Vol 01
The Rouge Sensuel campaign also features a new limited-edition feature: a print magazine. More than just a "printed ad," this collectible publication is a bold extension of the campaign’s world, designed to be held, explored, and shared.
Magazine
Created for beauty lovers and design enthusiasts alike, the magazine blends striking visuals with tactile experience. Inside, readers will find real lipstick samples, exclusive makeup tutorials, and QR codes for interactive try-ons, all carefully curated to elevate how the product is discovered and experienced.
Magazine
Available only during the campaign window, this issue aims to create a sense of community and conversation. It’s something to talk about, collect, and pass along. A cult object in the making, the publication turns your beauty routine into a ritual and turns a lipstick launch into a cultural moment.
Lipstick Sample
Portrait Series Vol 02
Because Age Is Just A Number
Magazine
Mirror Mirror on the Wall
Magazine
Every spread in publication is thoughtfully designed to reflect the campaign’s ethos of timeless beauty, sensuality, simplicity, and provocativeness.
Poised Reflection
Rouge Sensuel
